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Anuj Puri, Chairman – Anarock Property Consultants

As India’s urbanization picks up speed, the traditionally-preferred property investment locations in most of the main cities are getting saturated and increasingly expensive.

This is having a roll-on effect on many other residential sub-markets across leading Indian cities. Even as more and more locations go out of the reach of a certain cross-segment of buyers that preferred it in the preceding years, other emerging areas come to the rescue.

Moreover, with the expansion of business districts and different office space occupier categories preferring newer business precincts to older ones, certain residential sub-markets in the primary cities have been finding favour from an increasing number of buyers – and, consequently, property investors.

Such sub-markets tend to offer a marked price advantage vis-à-vis the more established locations – and the residential projects coming up there are compliant with the latest development laws and tend to have more contemporary amenities.

All these ‘pull factors’ lead to such locations seeing good sales traction independent of the rate at which sales are taking place at the city level.

The hottest locations currently witnessing such trends across India’s key cities include

  • Malad (Mumbai)
  • Kharghar (Navi Mumbai)
  • Ghodbunder Road and  Pokhran Road (both in Thane)
  • Hinjewadi and  Kharadi (both in Pune)
  • Sarjapur Road,
  • Increased affordability, end-user market helped Pune’s residential market remain largely unaffected by demonetisation
  • Mumbai came close to 1H16 numbers thanks to good traction in the ‘compact homes’ category

Anuj Puri, Chairman – Anarock Property Consultants

Pune’s residential market seems to seems to have seen very little impact of demonetization if the 1H17 sales figures are anything to go by.

Although the city’s apartment sales had remained steady even in 2H16 when demonetization had affected most other markets, Pune’s sales showed a slight improvement as they rose by 4% (y-o-y) in 1H17.

With this development, Pune’s residential market has become India’s most dependable and established one.

High time to fully explore and unbox its massive potential

Anuj Puri, Chairman – Anarock Property Consultants

Several breakthrough reforms with pertinence to the Indian real estate sector saw the light of the day over the last one year.

Be it demonetization – the Government’s ‘surgical strike’ against black money – the revolutionary RERA or the unified tax regime of GST – all bore the power of rendering the Indian real estate sector more transparent and professional.

The upward trajectory of consumer sentiment is a strong indicator that the market has responded well to these reforms. The incumbent Government has embarked on a determined journey to transform the Indian realty sector into a more wholesome industry.

While the primary and secondary residential markets undoubtedly benefited from the plethora of reforms, the rental market has also received a shot in the arm. Various reforms and announcements made over the last one year can potentially boost this crucial segment of the Indian real estate sector:

  • April 2017: An End to Fake Rent Receipts

Under Section 10(13A) of the Income Tax Act,

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Anuj Puri, Chairman – Anarock Property Consultants

Every year, the end of August ushers in the beginning of festive season in India.

Religious sentiments lead innumerable Indians to plan important purchases and investments – including real estate – during this period.

Naturally, developers also plan for these months well ahead of their arrival with a view to cash in on this positive sentiment.

Unfortunately, last year’s festive season did not meet their expectations as buyers stayed away from the market – primarily due to execution delays, an uncertain economic scenario and unattractively high prices.

Demonetization also played a key part in the depressed sentiment – not only in the resale market as was at first expected, but in primary sales as well.

Most aspiring home buyers deferred their purchase decisions, preferring to wait until RERA kicked in fully. Though most developers offered compelling discounts and schemes, buyers stuck to their cautious approach during the last festive season.

However, the 2017 festive season has started on an altogether different and far more positive note.

While structural reforms by ways of RERA and GST have helped firm up buyer sentiment,

Anuj Puri, Chairman – Anarock Property Consultants

After recognizing a massive gap of housing in India, the Union government had announced ‘Housing for All’ by 2022 in July 2015 to achieve the staggering target of bridging a gap of more 1.9 crore houses. 96% out of these are required for the Lower Income Groups (LIG) and Economically Weaker Sections (EWS) groups.

In India, while the population is growing at more than 2.1% every year and may touch 1.51 billion by 2030, growth in housing has been unable to keep the same pace. The Central and States governments are now contemplating many ways and means to provide access to housing for all.

Affordable housing will not only fill the housing gap but be the next major economic growth driver by creating more than 2 million jobs during the period till 2022. To fill the massive gap of affordable housing in India, the government has come up with a spate of many initiatives:

  • To encourage the PPP (Public Private Partnerships) module which can amplify affordable housing, the Union Budget 2016-17 announced that developers would be exempt from paying tax on profits in this segment for five years starting 2016
  • The Government has increased the time limit to complete affordable housing projects from 3 to 5 years.

Anuj Puri, Chairman – ANAROCK Property Consultants

Over the last few years, there have been continuous incidents of collapsing old constructions in India.

As per data shared by the National Crime Record Bureau (NCRB), more than 14,000 people have died from 2010 to 2015 due to dilapidated building collapses. At an average, 2,700 people lose their lives in different structural breakdowns every year.

Across all the major cities in India, Mumbai has been witnessing the maximum cases of structural collapses. Between 2010 to 2015, there have been approximately 13,470 incidents of structural collapse in the country, and Mumbai alone accounted for 1,366 of these.

This amounts to over 10% of the total incidents. The collapse of buildings, specifically old constructions, has been continuously increasing in recent years.

The life span of any building depends on many factors, including quality of building materials, external weather conditions, structural design and age of the structure. However, we have seen in the recent past that many collapses happened due to the negligence of residents living in these old constructions.

Most of the times, these old buildings are left dilapidated and never refurbished,


ANAROCK Property Consultants Acquires LJ Hooker’s Indian Operations – Redwoods

Strategic acquisition to boost ANAROCK’s capability in integrated real estate solutions, dedicated design center in Bangalore

Bangalore, August 30, 2017 – Consistent with its focus on becoming India’s leading residential real estate solutions company, ANAROCK Property Consultants Pvt. Ltd. has announced the acquisition of Redwoods, the Indian arm of LJ Hooker, based out of Bangalore. The acquisition was closed today, with ANAROCK absorbing all Redwoods employees.

Anuj Puri, Chairman – ANAROCK Property Consultants says, “The acquisition of LJ Hooker’s Redwoods is in line to our overall business strategy and will help us augment our operations across key southern markets. It will give us unparalleled competitive advantage in offering customized real estate solutions. With its strong presence and unique multi-pronged approach, ANAROCK is decoding unmatched value for both B2B and B2C clients.”

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Anuj Puri, Chairman – Anarock Property Consultants

The eastern corridor of Mumbai – especially the suburbs from Ghatkopar to Mulund and Thane – has been witnessing a major transformation over recent years.

From being a largely industrial belt to developing into a hub for malls and premium residential towers replete with the latest amenities, the area has undergone a tremendous transformation.

Infrastructure projects have always had several positive implications for Mumbai’s real estate market, and what these suburbs are witnessing now is predominantly the impact of a significantly improved infrastructure scenario.

Proximity to the de-facto CBD of Mumbai, i.e. the Bandra-Kurla Complex (BKC), and connectivity to it via the Eastern Express Highway are now major advantages.

LBS Marg is another road through this part of the city which is now a destination of many office, retail and residential developments.

To reach the central business district, residents can get onto the Eastern Freeway and save many precious man-hours annually. The Eastern suburbs now also benefit from proximity and good connectivity to the emerging business district of Navi Mumbai.

Powai is another very important residential-commercial hub of Mumbai,

Sales exceed number of units launched across India over the last 18 months

Anuj Puri, Chairman – Anarock Property Consultants

2Q17 marks a record low for units launched across India, even as sales continue to outdo new units getting constructed in a quarter for the 6th consecutive quarter.


A total of over 20,000 new units were launched across India’s top seven cities in 2Q17, while the corresponding number was slightly higher at over 26,000 units in 1Q17.

Investments in Indian realty at $1990 million 1H2017; residential accounted for 54% ($1075 million) of total investments

Anuj Puri, Chairman – ANAROCK Property Consultants

In Indian real estate today, the untrained eye may see a dichotomy in the massive investments pouring into the Indian residential sector and the actual on-ground demand for housing.

A similar question mark was, in the past, also attached to the fact that developers kept churning out projects despite the visibly reduced uptake over the last couple of years. The fact is, there are always at least two storylines unfolding – the first and most obvious is the short-term story.

Currently, residential demand is still subdued due to the uncertainty brought on by many regulatory upheavals – all of which were necessary to make Indian real estate a better marketplace.

To begin with, the Government’s unexpected demonetization move late last year put a severe dampener on the resale market and also impacted the primary market to some extent.

Even as the markets were recovering, RERA and GST – both of which were predicted and expected –

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