PRESS RELEASE

18% Homebuyers Prefer New Launch Homes Against Previous 5%: ANAROCK Consumer Sentiment Survey

  • RERA implementation & lower GST revive consumer faith in new launches; 36% of buyers still prefer ready-to-move-in units
  • Lower prices influenced >50% homebuyers to purchase homes in 2018; nearly 52% would buy again with the same developer
  • End-user-driven Bangalore saw 44% of respondents buy homes for investment
  • 70% of prospective buyers prefer properties under INR 80 lakh
  • Tier 2 & 3 cities new investment hotspots; Bangalore favourite investment destination for NRIs

Mumbai, 24 April 2019:  While ready-to-move-in homes remained the preferred choice for several homebuyers, new launches (which drew the least consumer interest in the previous survey) saw a decent revival according to ANAROCK’s Consumer Sentiment Survey H1 2019.

Over 18% of respondents now prefer new launch properties as against mere 5% in the previous survey.

Interestingly, 44% NRIs would now consider new launch properties over under-construction (to be completed in 1 year) or ready-to-move-in homes (obviously a welcome development for developers facing funding issues due to previously negligible advance sales).