As per latest ANAROCK data, the average monthly rentals in the prominent luxury micro-markets across the top 7 cities increased anywhere between 8-18% in the last two years. Mumbai’s Worli saw the highest rental growth of 18% in the period – from INR 2 lakh per month in 2020 to INR 2.35 lakh in 2022 for luxury homes of minimum 2,000 sq. ft. area.

Luxury Housing Sales Double to 14% in H1 2022 from 7% in 2019

Indian luxury housing has performed remarkably well post the pandemic, with overall sales rising steeply across the top 7 cities. Latest ANAROCK Research data finds that of approx. 1.84 lakh units sold in these cities in H1 2022, about 14% (approx. 25,700 units) were in luxury homes. In contrast, of 2.61 lakh units sold in the whole of 2019, just 7% (approx. 17,740 units) were in the luxury category.
Fractional ownership platforms attract investors interested in not just building future income (in case of commercial or even residential properties) but also in accessing the property (resorts or vacation homes) personally for a specific period
2014 to 2020, rental prices in the top luxury markets saw consistent y-o-y growth – averaging between 3-6% annually. Capital appreciation in this period either remained range-bound or varied each year

~ INR 500 Cr Worth Luxury Homes in South-Central Mumbai Sold in October

South-Central Mumbai localities witnessed luxury home sales worth INR 500 Cr last month (October). In 2019, the corresponding period saw luxury sales worth approx. INR 150 crore, thus improving by >230% in the year.
  • New supply of homes priced >INR 1.5 Cr stood at 16,100 units in H1 2019 against 5,240 units in H1 2017 (period immediately post DeMo)
  • In H1 2017, luxury supply in most cities fell to three-digit numbers; NCR & Pune saw minimal launches – merely 140 units collectively
  • Expensive markets MMR & NCR together comprise 59% share of new luxury stock in H1 2019 – 6,490 units & 3,030 units respectively
  • Over 9,940 units in H1 2019 added in price budget of INR 1.5 – 2.5 Cr, remaining 6,160 units added in >INR 2.5 Cr budget
  • Of the total 6.65 lakh unsold units in top 7 cities in Q2 2019, approx. 86,430 units are in the luxury category (priced >1.5 Cr)

Anuj Puri, Chairman – ANAROCK Property Consultants

Along with the resale homes market, luxury housing took the hardest hit after demonetization. The Government’s continued focus on affordable housing coupled with the surgical strike on high-value currency denominations in November 2016 took the sheen off luxury housing for two years in a row.

Santhosh Kumar, Vice Chairman – ANAROCK Property Consultants

  • Just 63,000 ready units currently benefit out of total 6.73 lakh units across top 7 cities
  • Nearly 22,000 ready unsold units completed before 2017 don’t benefit from new rule
  • 33% of 5.88 lakh unsold under-construction units in the luxury segment – 49% in MMR – will not benefit immediately 

Just when the real estate industry was preparing to give the budget a complete thumbs down, the finance minister sprung a surprise ‘bonanza’ for the sector in the last 10 minutes of his speech. Or so it seemed.

Without a doubt, affordable housing gained amidst what was essentially a mass-appeal budget. However, it was the extension of tax relaxation on notional rent for unsold inventory for another year that cheered developers.

However, under closer scrutiny, it is unlikely to benefit a majority of them as on date.

Anti-climax for developers

Basically,